Debt Relief
Country: USA
Year: 2022-2023
Results:
An impressive 173% increase in the generation of new prospects, comparing the same period in 2022 and 2023, with the potential to close deals exceeding $1,500,000 USD.
Problem:
Emerged as a new company in the USA, seeking individuals interested in debt financing of over $6,000 USD.
Challenges:
Encountered restrictions when advertising financial products on various ad platforms.
Operated as a completely new company in the USA with limited financial resources.
Faced difficulty in obtaining leads with debts surpassing $6,000 USD.
Summary:
Considering the challenges and the client's investment, our strategy centered on:
Continuously optimizing campaigns using real data to attract a higher number of qualified leads.
Maintaining constant communication with clients to provide feedback on their sales and customer service processes.
Training new staff in customer service to enhance sales closures.
Results:
Our efforts produced an impressive Return on Ad Spend (ROAS) of 34.88. A significant 83% of the leads generated were classified as quality leads by the sales team. Furthermore, there was a remarkable 173% increase in the generation of new prospects, comparing the same period in 2022 to 2023.