Ecommerce Buses
Industry: Tourism
Country: Mexico
Result:
We were able to achieve a good ROAS for one of the most important bus brands in Mexico.
Problem:
The client needed to be, in the eyes of Google and therefore of the people who consult it, the transport company par excellence. They were looking for and needed to have the first position in Google with the keyword “bus tickets".
Challenges:
We did not have a blog or monthly content
The backlink strategy was limited in the anchors
Summary:
In view of the problem and the challenges presented to us by the client, we decided to:
Develop an SEO strategy and apply our methodology to impact results
Bet on an aggressive backlinks strategy, where we made a distribution of: PBNs, Forum Backlinks and Guestpost.
Results:
We got the first position in Google with the query: "bus tickets", which is the keyword with the highest traffic in the industry, which makes it highly complicated to obtain and highly profitable
Thanks to our methodology and SEO strategy, we were able to achieve a ROAS of 31 for one of the most important bus brands in Mexico
